October has proven to be a busy, exciting, and successful month at Petra Industries, with the launches of the Brisbane and Adelaide WOODCUT & Signorino showrooms. The Brisbane opening timed perfectly with Industry on Arthur, an event where hundreds from the design industry fill Arthur Street in Fortitude Valley, for after-hours shopping and networking in the showrooms.
The feedback was that the WOODCUT & Signorino showroom was the place to be, with Aperol flowing and Italian-inspired food filling the room, along with an engaging photo booth and door prize to be won. Opening the doors for the first time in a new market was a daunting but exciting task, and it's safe to say the Brisbane team was fantastic.
It couldn't have been a better way to launch such a remarkable space. Following on with the Unley showroom launch, we hosted a beautiful evenining event for architects, interior designers, builders, developers, and media, to celebrate the coming together of our two brands, and the new way to shop for all of your interior needs. Our Adelaide team worked the room, connecting existing clients with their new affiliate brand; showcasing the beauty of how our premium products can work together. With Signorino's Sydney launch on the horizon, we are expecting another successful evening for Petra Industries.